Travel As You Are is a celebration of freedom. To be who you are, and take up space wherever you go. In making this work, we shared that same creative freedom with all of our collaborators in the LGBTQIA+ community. Directed by the legendary Cass Bird, a queer photographer and director, as well as Serpentwithfeet, a Black queer musician singing the classic song, "You Don't Own Me."
This spot embodies the ideals we all hold. We sing together. We travel together. We move through this time and this space arrived as our truest expression. The melody carries us from world to world, character to person, relationships with others and ourselves in the world.
For us, not only was it important to have the LGBTQIA+ community in front of the camera, but we remained representative behind the camera as well - creatives to cast and crew. On set, that meant fostering a collaborative environment that honored everyone’s unique experiences and perspectives. Below is a behind-the-scenes of what Travel As You Are means to us.
Created at Laundry Service New York
Art Director: Hannah Campbell
Copywriter: Sophie Rosenoer
Creative Director: Brad Jones
Director: Cass Bird
Music: Serpentwithfeet "You Don't Own Me"