"The Girl Who Didn’t Want to Move" chronicles a move by a fictional young girl named Iris, her parents and her special friends, Jupitus and Annika. The e-book is based on the TV spot, "The Journey" and tackles what it means to move to a new home, what to expect, and the complicated mix of emotions that comes with moving.
The e-book includes a discussion guide for parents, with advice from board certified behavioral analyst Reena Patel, who is a a parenting, education and behavior expert.
I worked with the artist Amélie Videlo to make this beautiful book live on social so everyone would be able to have access to it.
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In the end, Iris learns moving doesn’t take away the things you love, it just gives you more.
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We sent it to families physically and made it available online using Amazon Kindle, Apple Books, or just download it on the Zillow website.
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The making of The Girl Who Didn’t Want to Move:
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Created at FIG New York
Creative Directors: Ben Grube & Brian Eden
Art Director: Hannah Campbell
Designer: Samantha Aldeborgh